BLOG ARTICLES

Taking the leap to be an entrepreneur has been an extraordinary journey. This collection of articles is filled with stories and resources from those experiences.

The Art of Storytelling

It started when I was three. My grandfather nicknamed me “Gabby” because I was always talking about something. I had a need to share what was going on around me with anyone who would listen. As I matured, my self-expression took on other forms – like drawing and painting. How I loved to open a box of colorful crayons and see what my imagination could deliver to a blank piece of paper. About the Author…

Building a Content Marketing Plan

During my marketing career, I have learned how essential it is to have a strategic plan – whether you’re working in a corporate environment or running a small business. This presentation is an overview of the Content Marketing Cycle, which is designed to provide a sense of direction for organizing and planning a flow of content that can be shared with your audience. About the Author Latest Posts About Caren Libby Caren has a corporate…

The Content Marketing Cycle: Analysis

When it comes to analyzing the effectiveness of your Content Marketing Plan, defining your objectives and picking measurable metrics to support those goals should be part of your upfront strategy. About the Author Latest Posts About Caren Libby Caren has a corporate and entrepreneurial background in web design, marketing and project management. She also has a passion for photographing people and places in St. Louis and beyond. Caren can maximize your visibility and elevate your sales…